About Us
The Point Company (formally DSI Interactive) was established in 1996 with the goal of providing the best opportunities for businesses on the internet to be prominently placed in all of the major search engines. We knew that it wasn't enough to just provide search engine traffic to businesses, but to provide traffic that was target specific to completing conversion goals.
In 2003 our Interactive Marketing Team designed software that allowed us to analyze click-thru's coming from multiple online advertising channels, including search engines and social media networks. With this new Search Technology we were able to determine what the true goal of most site visitors were, and how to direct each visitor to the business providing the service that best matched their needs.
Management Team
Bruce Matthews - Co-Founder and CEO
B_Matthews@dsi-interactive.com
Glenn Batchler - Co-Founder and COO
G_Batchler@dsi-interactive.com
Cindy Henderson - Chief Financial Officer
C_Henderson@dsi-interactive.com
Yvonne Smith - VP Of Advertising Sales
Y_Smith@dsi-interactive.com
Victor Wie - VP Of Search Marketing and Software Design
V_Wie@dsi-interactive.com
Nathan Batchler - VP Of Client Relations
N_Batchler@dsi-interactive.com
Our Clients
- Coca Cola
49 Years with Increased Dividends - Black Enterprise
Building Wealth for Life - Tricon Leasing Group
Providing Millions for Equipment Funding - Infiniti Auto USA
A New Class of High Performance - Golf Galaxy
Customize Your Golf Game - Baltimore Sun
Hot Topics and Breaking News - SoBran, Inc.
Designing Tomorrows Future